Top 5 Social Apps Performance in Ghana - Q2 2023

During the second quarter of 2023, the performance of the top five social apps in Ghana on a unified platform exhibited diverse trends. Here is a detailed look into their weekly downloads, revenue, and active users.

TikTok maintained strong performance throughout Q2. Weekly revenue saw a consistent increase, starting at around $3.2K in late March and peaking at approximately $4.9K by the end of June. Weekly downloads were also robust, ranging from a high of 218K in early April to a low of 106K in late May. Active users remained stable, with numbers fluctuating between 4.4M and 4.7M.

Bigo Live - Live Streaming App experienced significant revenue growth, especially in early June, reaching up to $1.2K. However, download numbers varied, with a notable increase from 3.1K in late April to 6.5K in late May. Active users showed a steady trend, ranging from 14.5K to 22.5K over the quarter.

Tango- Live Stream, Video Chat had a more modest revenue trend, peaking at $375 in mid-June. Downloads remained relatively low but stable, with a slight upward trend in June, reaching up to 431. Active users remained consistent, fluctuating around the 8.5K mark throughout the quarter.

Unlimited Texting, Calling App showed moderate revenue performance, with weekly earnings peaking at about $303 by the end of June. Downloads saw a significant rise to 2.9K in early April, with active users increasing from 4K in late March to approximately 11.7K by the end of the quarter.

OK: Social Network had a comparatively lower but steady performance. Revenue peaked at $275 in late May. Download numbers were modest, with a peak of 113 in late May. Active users showed a slight increase, reaching up to 560 in late May before stabilizing around the 400 mark.

This data, sourced from Sensor Tower, provides valuable insights into the performance trends of these top social apps in Ghana during Q2 2023. For more detailed insights, visit Sensor Tower.